THE OUM
The Oum — black velvet jacket
The Oum

Every gandoura tells a story.

A Moroccan house of artisanal pieces designed for light, movement and moments that remain.

Black velvet jacket on a terrace

The salon

Intimacy and character

Burgundy tunic in a Moroccan courtyard

The courtyard

Daily elegance

Coral jacket on a terrace

The terrace

Light and ease

Collections

A wardrobe shaped between heritage and modern presence.

The Oum salon
The Oum
House

A house born from maternal light.

The Oum draws from warmth, precision and transmission. Each piece is designed to accompany — without imposing. A contemporary Moroccan house, between heritage and modernity.

Pieces

Pieces are discovered through collections, then configured in the cart.

Color, size, quantity and city are selected on the product sheet before a private WhatsApp checkout.

The Oum private order
The Oum tunic by a mosaic table
The Oum evening light
The Oum
Order privately

Every gandoura tells a story.

All orders are placed via WhatsApp, without intermediary, for made-to-measure accompaniment.

Order privately